NEWS AND MEDIA

January 2005

Reebok Breaks the Ice, Launches Rbk Hockey

22 Jan 2005

NHL Stars including Modano, Pronger and Joseph make the switch to new line of ultra-high performance skates, sticks and protective equipment Canton, MA (January 22, 2005) - Reebok International (NYSE: RBK) launches Rbk Hockey, a new line of ultra-high performance hockey products developed and tested by The Hockey Company, a Reebok subsidiary, in close collaboration with some of the world's best hockey players. Rbk Hockey skates, sticks and protective equipment offer unmatched customizability and feature ...

Highly Anticipated 2005 Reebok Hockey Product Line Dominates the Scene at CHL’s ADT Canada-Russia Challenge

23 Jan 2005

CHL Regional All-Star Teams Outfitted in New Reebok 8K FitLiteTM Helmets, Gloves & Pants; All Players in Challenge Sport Reebok Jerseys Montreal, Quebec, January 23th - Reebok Hockey is making a spectacular entrance onto the hockey scene at the 2004 ADT Canada-Russia Challenge. Reebok Hockey's highly anticipated, first-ever 2005 product line, led by the lightest helmet ever developed, the 8K FitLite, as well as the amazingly comfortable 8K line of gloves and pants, is being ...